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Part 2: The Myth of Pure Fragrance Oils
You’ve seen it: “Made with pure fragrance oils.” Sounds professional, right? Except… that’s not a real thing. 😅

Allie Kurtanic
Oct 22, 20251 min read


Part 1: “Nontoxic - What It Means, What It Doesn’t
In other words: “nontoxic” has become the glitter of marketing - it’s everywhere, and it sticks whether it belongs or not.

Allie Kurtanic
Oct 15, 20251 min read


Cutting Through the Candle Clutter: What “Clean” Really Means
If you’ve ever felt overwhelmed by labels, frustrated by “greenwashing,” or just want to understand what nontoxic really means - this series is for you.

Allie Kurtanic
Oct 8, 20252 min read
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